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  • Barbara Eldridge

    Strategic Planning Webinar, Part One

    June 9th, 2008 | Posted by Debra Simpson | Category: Barbara Eldridge, Strategic Planning, Webinars | No Comments

    On Friday, June 6th Barbara Eldridge, Mind Masters was my special guest in Conquering Digital Divide, presenting "Strategic Planning for Your Business, Part One".
    Take a listen and let me know what you think by leaving a comment below.
    Visit The Digital Divide page for upcoming Free Friday webinars.
     

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    Get Customers to Talk for You

    March 20th, 2008 | Posted by Barbara Eldridge | Category: Barbara Eldridge | No Comments

    When was the last time you asked a customer/client for a referral? So many times I hear that as a business owner it is uncomfortable asking for a referral. Yet last week I listened to three rookie insurance/financial advisors talk about how they began their businesses and what were the important keys that [...]

    Speaking Your Brand

    February 21st, 2008 | Posted by Barbara Eldridge | Category: Barbara Eldridge, Strategic Planning | No Comments

    Customers make the heart of your business beat with their desire to choose products, services and experiences that meet their needs, fit their values, engage their emotions and respond to their desires. Your role is to transform prospects into customers and customers into fiercely loyal advocates. As your own marketer you have to be heard [...]

    Make Yourself Known in the Market Place – Carve Out Your Place

    February 12th, 2008 | Posted by Barbara Eldridge | Category: Barbara Eldridge, Strategic Planning | 2 Comments

    According to Alan Kay from Disney’s R&D Department: "When you … offer unique value your competition cannot, then you … make headway by giving your ideas away."
    You can expand your visibility by disseminating information as one of your prime marketing tactics. Don’t make the same mistakes most small business people do, and think that the [...]

    When Do You Incorporate?

    February 5th, 2008 | Posted by Barbara Eldridge | Category: Barbara Eldridge, Strategic Planning | No Comments

    One of the questions I often get from my members is, "when is the right time to incorporate"? The answer is often the question of liability that one needs to take into consideration before deciding which entity best suits ones business needs. Do you have employees that put you at risk driving your business vehicle [...]

    Keeping It All Together – Managing Your Priorities For Business Success

    January 24th, 2008 | Posted by Barbara Eldridge | Category: Barbara Eldridge, Strategic Planning | No Comments

    Here we are in the second month of the year, are you already finding yourself coming and going, wondering how to get done all the things your business demands of you? Is it more like being in a batting cage with things coming at you, rather then in the game playing to win? Over the [...]

    Make It Happen in 2008!

    December 26th, 2007 | Posted by Barbara Eldridge | Category: Barbara Eldridge, Strategic Planning | No Comments

    A New Year, new goals, new opportunities! Now that you have things sorted out and put together, put last year behind you, scrap the old plans and get ready for a new start. New things require new strategies, new tactics and new plans. There’s an old saying – if you always do what [...]

    Small Business Planning Summit

    December 13th, 2007 | Posted by Debra Simpson | Category: Barbara Eldridge, Events, Strategic Planning | No Comments

    Strategic planning is like a chess game. You need to be two or three moves ahead. As a solopreneur, how do you stay ahead, how do you keep up with all the hats you wear?
    Many big CEOs have plenty of other CEOs with whom they can brainstorm their businesses. As a small business owner, we [...]

    How Do You Set Priorities?

    December 12th, 2007 | Posted by Barbara Eldridge | Category: Barbara Eldridge, Strategic Planning | No Comments

    As a business owner, it’s easy to get caught up in the bustle of day-to-day business. In the drive to make sure you will reach your monthly financial goal, it can be tempting to spend a significant portion of your time fighting the myriad fires that crop up every day. Instead, take the time to [...]

    Business Relationships That Work!

    December 6th, 2007 | Posted by Barbara Eldridge | Category: Barbara Eldridge, Strategic Planning | No Comments

    Business is all about relationships. In the rush to get something done, small business owners often find themselves with less then perfect outcomes. Too often I hear the complaints and laments of [...]

    How Safe is Safe?

    November 20th, 2007 | Posted by Barbara Eldridge | Category: Barbara Eldridge, Strategic Planning | No Comments

    Several weeks ago I attended a SCORE workshop cosponsored  be Hewlett Packard on disaster planning for the small to mid size  business owner. Little did I think that within weeks San Diego businesses would be needing this information, much less having  to already put it to use.
    As small business owners we have all invested significant time [...]

    What Stifles Growth or Promotes Success?

    November 8th, 2007 | Posted by Barbara Eldridge | Category: Barbara Eldridge, Strategic Planning | No Comments

    Your success in business comes down to the difference between managing your work  or letting your work manage you. What’s it going to be? The biggest contributors to clutter are those good old fashion letters, junk mail, memos, e-mail  printouts and sticky notes, So how do you sort through all the junk and all the [...]