North San Diego Business@Large

Come join us on September 4, 2008 from 2:00 to 4:00 and meet Saundra Pelletier, author of Saddle Up Your Own White Horse: 5 Principles Every Woman Needs to Know

Event: The Business Women’s Book Club

Location: Simply Ambrosia
Tea & Coffee in a Garden Boutique
577 Rancho Santa Fe # 106
San Marcos , CA 92078
760-593-0350

In Saddle Up Your Own White Horse the author will show you how to create your own happiness by putting the pressure where it belongs, align your activities with your core values, build on your strengths, intuition and instincts, win the battle of work-life balance, and put yourself first and feel good about it. This is a must for women of all ages and walks of life.

Books are available for purchase at Simply Ambrosia and from Cindy Norsworthy for $15.

Bring your books for Saundra to autograph them!!!

You, Inc., The Art Of Selling Yourself by Harry Beckwith and Christine Clifford Beckwith is an easy read. I took it on our holiday road trip to Mom’s house. I was able to finish it within a few days. However, being an easy read doesn’t mean it wasn’t full of valuable info for running a small business.

What I loved best about You, Inc. is that in short stories and examples you discover strategies for selling, planning, relationships (which we are hearing so much about these days), and attitudes. They also reinforce the need for integrity in what you do.

One of the things I struggle with is remembering names. There are a couple of great examples of how to develop the ability to put a face and name together. I also enjoyed learning how to strengthen my relationships, and why our relationships are so important to our business success.

I like little books.  Little books that I can keep within reach for that moment of inspiration or motivation that these books offer. This is one of those little books that will always be within reach to help me move past any obstacles that might come my way. Check it out. If you’ve read it, offer up a comment!

This is a great book to keep by your desk. Lorna Riley offers timely advice on how to create a referral business, and isn’t that the best way to secure new clients and work?

Lorna will share with you how one person sold one billion dollars of product in one year with one idea, how a regional office became #1 in the country, and how she, herself, increased her sales by 600%. This bottom-line reference tool shows how to speed up your earnings through powerful, practical strategies you can immediately put to use. You’ll learn how to:

• achieve more "yeses" in less time.
• motivate others to refer business your way.
• the appropriate way to ask for referrals.
• create a steady stream of customers.
• sell the big accounts.
• get professionally noticed.
• work less and earn more.
• leverage your time.
• have prospects ask for you by name.
• create a steady and predictable income flow.
• work less and earn more.

It’s filled with great ideas for building your business through referrals. I ready mine with a highlighter for the tips that resonate with me. Check it out and let me know what you think.

My good friend, Sheryl Roush, Sparkle Presentations, is holding another books signing for her Heart of a Woman book.  I, along with many other women in the business community provided inspirational passages, humorous and serious stories, as well as poems. It may have started with Heart of a Woman, but it certainly didn’t end there.  It was followed by Heart of a Mother. Rounding out the trilogy is the newest release….

On Thursday, December 6th, many of the contributors to Sheryl’s newest release, Heart of the Holidays, will gather for a book signing at the Borders in San Diego’s Gaslamp District. There they will be autographing and reading their original stories and poems !

Come do your shopping and get these gift books for everyone on your holiday list!!!

Contributors reading December 6th include:

"Dr. Carolle" Jean-Murat, MD (Heart of the Holidays)
Darlene Fahl-Brittian (Heart of a Mother, Heart of the Holidays)
Linda Ferber (Heart of a Mother, Heart of the Holidays)
Adria Manary (Heart of a Woman, Heart of a Mother)
Sheryl Roush (Heart of a Mother, Heart of a Woman, Heart of the Holidays)
Debra Simpson (Heart of a Mother, Heart of a Woman)
James Tucker (Heart of a Mother, Heart of the Holidays)
Rev. Uki MacIsaac (Heart of the Holidays)

Making a guest appearance is Beverly Roush, resident of the area and mother of Sheryl Roush. I’ll be podcast ing from the event. You can look forward to hearing authors reading the contributions in their own voice! It promises to be a lively, and lovely, evening.

So, the details…..

Thursday, December 6th, 7:00-10:00pm
Borders Gaslamp Quarter    (View Map)
668 6th Avenue
Corner of 6th Avenue and “G” Streets
San Diego, CA 92101
Store Phone: 619.702.4200

Come by and meet Sheryl, grab some books for holiday gifts (I did), and ask the 13 authors to sign their contributions. Besides, you’ll be meeting some great people!

A few years ago I was approached by Sheryl Roush, Sparkle Presentations, and asked to contribute to her Heart of a Woman book.  I, along with many other women in the business community provided inspirational passages, humorous and serious stories, as well as poems. It may have started with Heart of a Woman, but it certainly didn’t end there.  It was followed by Heart of a Mother. Rounding out the trilogy is the newest release….

On Tuesday, December 6th, many of the contributors to Sheryl’s newest release, Heart of the Holidays, will gather for a book signing at the Borders in Chula Vista. There they will be autographing and reading their original stories and poems !

Come do your shopping and get these gift books for everyone on your holiday list!!!

Contributors reading December 4th include:

Maria Carter (Heart of a Mother)
Jane Cohen (Heart of a Woman, Heart of a Mother)
Darlene Fahl-Brittian (Heart of a Mother, Heart of the Holidays)
Terri Hall, flying out with her daughter from Iowa
    (Heart of a Mother, and Heart of the Holidays)
Shenay Kloss, age 14 (Heart of a Mother, Heart of the Holidays)
Debbi McGill  (Heart of a Mother)
Teresa Kuffel (Heart of the Holidays)
Adria Manary (Heart of a Woman, Heart of a Mother)
Debra Simpson (Heart of a Mother, Woman)
James Tucker (Heart of a Mother, Heart of the Holidays)
Rev. Uki MacIsaac (Heart of the Holidays)
Michelle Weisser (Heart of the Holidays)
Carlee Westbrook (Heart of the Holidays)

Making a guest appearance is Beverly Roush, resident of the area and mother of Sheryl Roush. I’ll be podcast ing from the event. You can look forward to hearing authors reading the contributions in their own voice! It promises to be a lively, and lovely, evening.

So, the details…..

Tuesday, December 4 - 7:00-10:00pm
Borders Chula Vista    (Mapquest)
Village at Eastlake Shopping Center
878 Eastlake Parkway, Suite 210
Chula Vista, CA 91914
Store Phone: 619.482.9883
Located east of I-125 and I-805, off Otay Lakes Road

Come by and meet Sheryl, grab some books for holiday gifts (I did), and ask the 13 authors to sign their contributions. Besides, you’ll be meeting some great people!

Sheryl Roush, Sparkle Presentations, just released her tenth book, Heart of the Holidays, just in time for the holidays.

Sheryl has been a long time Toastmaster and is a story of inspiration all on her own. She’ s been bringing her message of hope, inspiration, and motivation to entrepreneurial women in San Diego County and to women, in general, all over the world.

To me, personally, Sheryl’s been an inspiration. I’ve seen how to take a message and create it in several different formats for delivery in a variety of methods. I’ve benefited, personally and professionally, by attending Sheryl’s many seminars on product creation and marketing. I’m even one of the many contributors to The Heart of the Woman and The Heart of a Mother books.

Sheryl’s new Heart of the Holidays makes an excellent business gift.  I’m sure if you ordered a few, you might be able to get Sheryl to personalize them for you.  Also, visit her new Heart Book Series site for more information and to leave your thoughts on what she’s doing on her blog.

The Vista Chamber of Commerce held it’s "Good Morning, Vista" breakfast. The Guest Speaker was Don Sando, Strategic Results Group, speaking on moving from daily fire-fighting to strategic growth.

His reference to Napoleon Hill’s book, Think and Grow Rich!, and the six steps that are key to success:

• Crystallize your thinking, set a goal; create a vision (that must be were our vision boards come into play ;-))))
• Create a written plan
• Develop a sincere desire
• Acquire expert knowledge
• Join a Master Mind group
• Have a dogged determination to follow through

Every once in awhile, it’s nice to be reminded about those six steps. I know I some of them well, and some of them I can improve upon. I do keep my vision board right behind my laptop, where I know I can "visualize" my goals each day.

I also use Subliminal Desktop to rotate my affirmations on my screen throughout my day. There’s a free version, as well as the pro version, which let’s you edit the affirmations.

How do you stay focused on your goals? What tools do you use? Please leave your comments below!

While I was on vacation last week, I read Jeffrey Gitomer’s Little Red Book of Selling. What a great book! It’s an easy read, well designed including plenty of additional resources on his website.

I think this is one book every solopreneur should have in their library. You’ll discover what it takes to be number one and, more importantly, stay number one! Add this book to your library today!

Debra