Barbara Eldridge
Strategic Planning Webinar, Part One
June 9th, 2008 | Posted by Debra Simpson | Category: Barbara Eldridge,Strategic Planning,Webinars | No CommentsOn Friday, June 6th Barbara Eldridge, Mind Masters was my special guest in Conquering Digital Divide, presenting "Strategic Planning for Your Business, Part One". Take a listen and let me know what you think by leaving a comment below. Visit The Digital Divide page for upcoming Free Friday webinars. Launch in external player [...]
Get Customers to Talk for You
March 20th, 2008 | Posted by | Category: Barbara Eldridge | No CommentsWhen was the last time you asked a customer/client for a referral? So many times I hear that as a business owner it is uncomfortable asking for a referral. Yet last week I listened to three rookie insurance/financial advisors talk about how they began their businesses and what were the important keys that have made [...]
Speaking Your Brand
February 21st, 2008 | Posted by | Category: Barbara Eldridge,Strategic Planning | No CommentsCustomers make the heart of your business beat with their desire to choose products, services and experiences that meet their needs, fit their values, engage their emotions and respond to their desires. Your role is to transform prospects into customers and customers into fiercely loyal advocates. As your own marketer you have to be heard [...]
Make Yourself Known in the Market Place – Carve Out Your Place
February 12th, 2008 | Posted by | Category: Barbara Eldridge,Strategic Planning | 2 CommentsAccording to Alan Kay from Disney’s R&D Department: "When you … offer unique value your competition cannot, then you … make headway by giving your ideas away." You can expand your visibility by disseminating information as one of your prime marketing tactics. Don’t make the same mistakes most small business people do, and think that [...]
When Do You Incorporate?
February 5th, 2008 | Posted by | Category: Barbara Eldridge,Strategic Planning | No CommentsOne of the questions I often get from my members is, "when is the right time to incorporate"? The answer is often the question of liability that one needs to take into consideration before deciding which entity best suits ones business needs. Do you have employees that put you at risk driving your business vehicle [...]
Keeping It All Together – Managing Your Priorities For Business Success
January 24th, 2008 | Posted by | Category: Barbara Eldridge,Strategic Planning | No CommentsHere we are in the second month of the year, are you already finding yourself coming and going, wondering how to get done all the things your business demands of you? Is it more like being in a batting cage with things coming at you, rather then in the game playing to win? Over the [...]
Make It Happen in 2008!
December 26th, 2007 | Posted by | Category: Barbara Eldridge,Strategic Planning | No CommentsA New Year, new goals, new opportunities! Now that you have things sorted out and put together, put last year behind you, scrap the old plans and get ready for a new start. New things require new strategies, new tactics and new plans. There’s an old saying – if you always do what you’ve always [...]
Small Business Planning Summit
December 13th, 2007 | Posted by Debra Simpson | Category: Barbara Eldridge,Events,Strategic Planning | No CommentsStrategic planning is like a chess game. You need to be two or three moves ahead. As a solopreneur, how do you stay ahead, how do you keep up with all the hats you wear? Many big CEOs have plenty of other CEOs with whom they can brainstorm their businesses. As a small business owner, [...]
How Do You Set Priorities?
December 12th, 2007 | Posted by | Category: Barbara Eldridge,Strategic Planning | No CommentsAs a business owner, it’s easy to get caught up in the bustle of day-to-day business. In the drive to make sure you will reach your monthly financial goal, it can be tempting to spend a significant portion of your time fighting the myriad fires that crop up every day. Instead, take the time to [...]
Business Relationships That Work!
December 6th, 2007 | Posted by | Category: Barbara Eldridge,Strategic Planning | No CommentsBusiness is all about relationships. In the rush to get something done, small business owners often find themselves with less then perfect outcomes. Too often I hear the complaints and laments of clients because doing business with a vendor, independent contractor or performing the work themselves required accountability on both sides but somehow got overlooked. [...]
How Safe is Safe?
November 20th, 2007 | Posted by | Category: Barbara Eldridge,Strategic Planning | No CommentsSeveral weeks ago I attended a SCORE workshop cosponsored be Hewlett Packard on disaster planning for the small to mid size business owner. Little did I think that within weeks San Diego businesses would be needing this information, much less having to already put it to use. As small business owners we have all invested significant [...]