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    Is Social Networking REALLY A Viable Small Business Marketing Tool?

    September 11th, 2009 | Posted by Debra Simpson | Category: Social Networking | No Comments

    When I speak to small business groups about social networking, or using social media / web 2.0 tools to market their business, I usually get the same reaction…”where am I going to find time to do this too?” You know what, you may not have a choice. Your market may already be there….and if you [...]

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    TwitTip Offers 20 Must Read Beginner Twitter Tips for Small Business

    August 12th, 2009 | Posted by Debra Simpson | Category: Social Networking | 1 Comment

    I hear it all the time….”I don’t want to know what someone is eating for breakfast.” I say, “they may be having a conversation with someone and you don’t realize it.” TwitTip came up with 20 Must Reads for small business owners. I suggest you take a look at the tips and how Twitter can [...]

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    Square Martini Media Shares Their 7 Top Reasons You Need Linkedin

    March 12th, 2009 | Posted by Debra Simpson | Category: Linkedin | 1 Comment

    My good friends at Square Martini Media wrote a great post on using Linkedin for business. Here are their 7 Top Reasons Linkedin is a Must Have For Your Business. You can also learn a lot about Linkedin by going to YouTube and searching for Linkedin videos. If you’re on Linkedin, post your Linkedin profile [...]

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    Why You Should Use Facebook and Twitter

    March 12th, 2009 | Posted by Debra Simpson | Category: Social Networking | 1 Comment

    Here is a great article I ran across in my daily online activities about CEOs using Facebook and Twitter to gain more visibility and brand awareness for their companies. If you have any questions about Facebook or Twitter, join me for North San Diego Business @Large tomorrow, March 13th at 3pm PT where we’ll spend [...]

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    Are We All Entrepreneurs? Reid Hoffman on Charlie Rose

    March 10th, 2009 | Posted by Debra Simpson | Category: Social Networking | 1 Comment

    I ran across this article from TechCrunch recapping Charlie Rose’s interview with Linkedin founder, Reid Hoffman. He has a lot to say about social media and it’s role in our professional lives. For those of you looking to leverage Linkedin, he has some advice. Let me know what you think by commenting.

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    What Is Social Networking?

    December 3rd, 2008 | Posted by Debra Simpson | Category: Social Networking | 1 Comment

    I’m usually faced with "Social networking, I don’t have time for social networking." Or maybe the business owner I’m talking with doesn’t know what social networking is and why would they want to participate? This is a great video that shares what social networking is and why it can be important to your business success. [...]

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    Social Media IS Free Internet Traffic

    November 3rd, 2008 | Posted by Debra Simpson | Category: Social Networking | 1 Comment

    Marketing Experiments recently conducted a case study on Web 2.0 strategies versus Pay Per Click (PPC) strategies. They built four different types of web sites. A WordPress blog, a custom PHP site, and two  Moveable Type blogs. They began by hiring some one to blog content for them at $10/hour and developed a Google Adwords [...]

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