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  • Interview with Felena Hanson, Perspective Marketing

    May 24th, 2010 | Posted by Debra Simpson in Online Radio Show

    North San Diego Business

    North San Diego Business At Large

    North San Diego Business At Large
    Show Notes: May 21, 2010

    My guest this episode was Felena Hanson, Perspective Marketing.

    Felena Hanson brings over twelve years of marketing and management experience to the table. She’s not only an industry expert but also a marketing professor, author, and international speaker.

    Her background includes, marketing plan creation and implementation, marketing management, brand management, product positioning, market research, marketing communications, web marketing and customer relationship management.

    She has worked as an Account Director for PremiereGroup, a marketing agency in Los Angeles, California, where her responsibilities included managing marketing communications programs for clients such as DIRECTV, SunAmerica, Fox News Channel, Washington Mutual and Epson.

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