What Is Social Networking?

I’m usually faced with "Social networking, I don’t have time for social networking." Or maybe the business owner I’m talking with doesn’t know what social networking is and why would they want to participate?

This is a great video that shares what social networking is and why it can be important to your business success. One Caveat —> Pownce is gone as a social networking site as of December 15th.

Let me know what you think? Would social networking work for your business?