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  • Building Your List, Ethically

    October 30th, 2009 | Posted by Debra Simpson | Category: List Building | 5 Comments

    Last week I had a lot of opportunities to experience how others build their lists. List building is an essential component to business marketing, especially online marketing. So, through a series of posts, I’m going to share some examples of inappropriate list building and how the example given should have been handled and will pay [...]

    Boosting The Bottom Line, Ethically

    October 15th, 2008 | Posted by Debra Simpson | Category: Ethics | 3 Comments

    The other day I posted about "harvesting" e-mail addresses off forwarded e-mails. It’s hard to to resist taking the short cuts sometimes. So let’s talk about how to ethically market our business to prosper the bottom line. Networking Ethics I’ve belonged to a Leads Club for several years now. We invite visitors to attend two [...]

    Debra’s Rant – To Spam or Not To Spam

    October 9th, 2008 | Posted by Debra Simpson | Category: Networking | 5 Comments

    I’m not a happy camper these days. I like things to be fair and I think we are taking it in the rears right now. So it was suggested I write a rant once a week. Here’s the rant this week, Email Spamming Practices. If you want to actually see the law, you can find [...]